Swissair Apparel
One of the premier airlines of the 20th century, Swissair became a national symbol of Switzerland.
Swissair became known as the "flying bank" not because of its healthy balance sheet, but because many felt it was managed by leaders who ran it more like a bank than an airline.
With deregulation and increased competition, the airline began to veer away from its core business of flying airplanes. Failed mergers, alliances, and acquisitions, eventually put Swissair in a cash crisis.
In 2002, Swissair ended 71 years of service. Coincidentally, they had 71 airplanes in operation at the time.
The day after Swissair ceased operations, Crossair was renamed Swiss International Air Lines, or Swiss, and took over Swissair's routes.
Swissair Shirts & Hats